With roots dating back to 1615 and firmly anchored in the heart of the historic city of Nuremberg, Wicklein has been a symbol of traditional baking craftsmanship for over 400 years.
Our time-honored recipes are treasured like family heirlooms – carefully preserved and combined with innovative flavor creations developed with expertise and care. The result: baked goods that unite tradition and innovation in the most delightful way.
We place the highest value on quality. Our gingerbread and pastries are crafted from select ingredients and with meticulous precision – for authentic taste and truly special moments of indulgence.
In addition to our classic Nuremberg gingerbread, our assortment today includes fine pastries for every season, delightful Easter treats, and a growing range of organic and vegan options for mindful enjoyment.
For everyone who wants to celebrate the extraordinary in the everyday – or as we like to say: Celebrate Every Moment!