Best swimsuits summer trends right now? Sabharwal launched Giejo in 2012 to fill a void for cool, mix-and-match swimsuits that weren’t too expensive or too skimpy—“swimsuits I could wear in front of my boyfriend’s parents,” as she puts it—but they’re also sustainably produced. She uses only vintage and reclaimed swim fabrics that she personally hand-sources from warehouses in the Tri-State area, which also happen to be much softer than today’s brand-new swim materials. Instead of working on a collection six months in advance, she hits the warehouse a month or two before market begins and digs for inspiration—literally. “Each collection just depends on what fabrics I find,” she tells Vogue.com. “I never know what I’m going to get!”
Bright, casual and sexy, Free People is clothing’s answer to Anthropologie (its sister company). Surfer girls and sun worshippers alike will find their home here, where each piece displays a unique concept and colour palette. Although born out of West Philadelphia, the relaxed Cali vibe of this brand is undeniable. For the ultimate bombshell look, there’s nowhere better than Monday Swimwear. Conceptualised around the notion that if you’re in a bikini on a Monday, life must be good, it’s a brand that’s focused on making the wearer feel sexy and feminine. Find additional info at swimsuits.
From hip hop to spinning and everything in between, these days you can pretty much find a different kind of workout for each day of the week. And while the latest crop of cardio classes and cross-training routines make hitting the gym more fun (finally), they also take a little more planning in the wardrobe department…because you can’t wear that tired old middle-school-tee-and-soccer-short-combo every day. You just can’t. So, because we’re firm believers that when you look good, you feel good (and if there’s anywhere you need to feel good, it’s the gym), we’ve put together five super cute and functional outfits, each geared toward a different activity. Click through to see it all, and get that activewear collection started—you’ll be surprised how motivated you’ll feel to break a sweat.
What does the collection represent to you? Everything that is missing in the swim market. I tried to address what my friends and I were looking for, because, honestly, the giejo girl is me and all of my girlfriends, too. I thought of spring break and how I would rather die than be caught on the beach in the same suit as another girl. I was also very price-conscious (I’m so sick of having to hit the sales to get designer attire). Girls today don’t wear head-to-toe designer and usually wear a mix of high and low, so why don’t we have that option with our swim? What is the price range? Where will it be sold? The collection ranges from $76-$88 for bottoms and $96-$108 for tops and will be available at Dagny & Barstow as well as Creatures of Comfort in the city, Dear Fieldbinder in Brooklyn, Madison in California at their LA, Malibu and Beverly Hills locations, and Tenet in South Hampton, as well as my e-commerce site shopgiejo.com.